Where South Carolina's window cleaning companies are
The largest concentrations of window cleaning companies in our South Carolina data are in Charleston, Hilton Head Island, Johns Island, Myrtle Beach, Aiken, Fort Mill, North Charleston and Columbia. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Charleston.
The map pack in South Carolina
The map pack is a three-slot race, and in South Carolina it is won by review count and recency far more than by rating: 89.7% of South Carolina window cleaning companies are already at 4.5 stars or better, so stars do not separate anyone. The 75th percentile is 79 reviews and the 90th is 244. Those are the numbers to plan around, not the median.
The website gap in South Carolina
A website is the clearest marker of a window cleaning company that is going to compete for the map pack, and 27.9% of window cleaning companies in South Carolina do not have one linked. Across the country the median review count with a site is 13, without one 2. If your shop is in the 27.9%, start there.
What to do first in South Carolina
- Put up a real website if you are in the 27.9% without one. Service pages, city pages for Charleston, Hilton Head Island, Johns Island, tap-to-call on every screen.
- Set a review velocity. One review per job day, asked at the door, moves a 11-review shop past the South Carolina 75th percentile (79) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where South Carolina customers decide.
- Follow up every lead within five minutes. Speed to lead beats ad spend in a trade where the customer is collecting three quotes. The calculator shows what slow replies cost.
- Then, and only then, spend on ads. Pointed at a profile with 11 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.