Missed-call text-back for a window cleaning company
You are up a ladder with a pole in your hands when the phone rings. That call goes to voicemail, and the homeowner calls the next company on the list about two minutes later. At a $260 average job, missing a quarter of your calls is real money, and most owners have never counted it. Put your own numbers through the missed-call calculator before you decide this is a small problem.
The fix has two halves. Every missed call gets an automatic text within seconds saying you are on a job, asking for the address and what needs cleaning. Then every lead, from any source, gets followed up until it answers or says no, usually five touches across eight days. Most owners stop after one. Speed is the whole game in a trade where a homeowner calls three companies in one afternoon. After two weeks you can see every missed call, whether it was recovered, and how many quotes became work.