Steven Von has spent the last several years running marketing for local service businesses: Google Ads, Facebook and Instagram, Google Business Profiles, websites, reviews and the follow-up systems behind them. The benchmark data on this site comes from a monthly pull of public Google Business Profile listings that he cleans, deduplicates and summarizes so owners can see how their trade actually shows up on Google. Every guide and post is written or edited by him. Nothing on this site is sponsored, and no numbers are invented: every figure traces back to the dataset or is clearly marked as an example.
How the numbers on this site are made
The benchmark figures come from 14,348 public Google Business Profile listings of window cleaning companies across 51 states, pulled monthly, deduplicated and summarized. Every number in a guide or post is either drawn from that dataset or labeled as a hypothetical example. See the benchmark report and the method page.
Recent writing
- The next 30 days: sign storefront routes before the year ends
- A one-hour checklist to set up review requests before the holiday rush
- The services list mistake on most window cleaning profiles, and the 20-minute fix
- The next 30 days: sell holiday light installs to the customers you already have
- Six weeks out: how to fill October and November now
- Agency, freelancer, or do it yourself: choosing marketing help
- The window cleaning year: seasonality and a slow season plan
- Pricing and quoting window cleaning jobs
Contact
Corrections, questions about the data, or press: text or call (801) 515-4729.